BRP is joining forces with Bret Rasmussen and his Ride Rasmussen Style snowmobile riding clinics to use Ski-Doo snowmobiles for all of its activities. Rasmussen is widely recognized as one of the leaders in mountain riding, instructional videos and providing world-renowned clinics for improving a rider’s skills.
In the realm of mountain snowmobiling Rasmussen has done it all, from hill-climb racing, managing a race team,forming a race circuit, owning dealerships, to consulting on design and producing instructional videos, his credentials speak for themselves. As a pioneer in the new trend of back country riding, where the challenge has evolved
from a conquering the slope mentality,to add elements of challenging your skills on tight and difficult terrain style, he has led the way with techniques like the “wrong foot forward” method many riders are using today.
Currently Rasmussen concentrates on his clinics, videos and seminars spread across North America.
“We’re absolutely thrilled to bring Bret on board with the Ski-Doo team” said Robert Lumley,
vice president of Sales and Marketing Ski-Doo and Sea-Doo Division. “His credibility with the
mountain community is undisputed, and the confidence he’s demonstrating in our new REVXM
platform positions Ski-Doo as the snowmobile of choice for Western riders.”
“Having ridden the 2013 Ski-Doo Summit, I know that they have created a product that has
set new benchmarks and will appeal to consumers in the mountain market and meet the
needs of the western rider” said Bret Rasmussen. “To be able to work with a great company
as BRP is a great occasion, I am looking forward to a relationship that will create
opportunities to improve the consumer experience on Ski-Doo snowmobiles. Those who I’ve
met at BRP have a vision for the mountain market and are passionate towards this effort. I
will reinforce their desire to meet this demand.”
Rasmussen will attend the annual snowmobile season kick-off known as Hay Days on
September 8th and 9th in North Branch, Minnesota to visit with riders looking to learn more
about the Ride Rasmussen Style clinics.
A little more about Bret Rasmussen
Born and raised in Idaho, Bret has played an active role in the snowmobile industry since his childhood. Bret holds numerous King of the Hill and World Championship snowmobile hill climb titles, and successfully competed in the 2009 Iron Dog ( A race of more than 1900 miles across Alaskan wilderness). Bret is a founding member of the Rocky Mountain Snowmobile Hill Climb Association and has been an Arctic Cat dealer for the last 25 years. In addition to developing mountain sled programs for Arctic Cat after market; Bret has also served as the Western Race coordinator for Arctic Cat Hill Climb Team. Bret owns and operates Snowmobile Research Services, a design consulting business, and is named as co-inventor on two track patents for mountain use. Bret also travels the world providing in depth riding clinics, teaching others his unique method for back country snowmobile riding. He and his wife Jody have three Children - Zac, Brandi and Cheyenne